Monday, November 30, 2015

Farfetch - Cocktails in Wonderland

The holiday season is upon us, and while I still can't believe how this year simply flew by, I'm so excited about all the upcoming Christmas and New Year parties.

Of course, this begs the question of what to wear for the party season. Farfetch seems to have the perfect dresses for every occasion, and unquestionably every style. From McQueen's frills to Saint Laurent's dreamy dresses.

For more inspiration, visit Farfetch

Friday, October 9, 2015

Mango - now offering online shopping in Egypt!

All the busy Cairo ladies out there, rejoice! You don't have to get stuck in traffic to go shopping anymore. Spanish clothing brand Mango just launched their new online store in Egypt. The store offers free delivery on orders EGP 599 and above as well as free returns and you get your orders in 2-5 days. Happy shopping! :)

Saturday, October 3, 2015

Watching 'Memoris' Pass By...

How many times have you had a trip down memory lane wishing you could stop time? How many times have you stared down your watch wishing you could make it stop for a while? Definitely not the case if you're wearing this watch!

With extreme level of dedication and passion, skilled craftsmen at Louis Moinet unveiled the beautiful and luxurious Memoris watch. In honour of the memory of its founder, and to celebrate the 200th anniversary of the chronograph, whose original inventor was Louis Monet himself, the brand has launched this timepiece that is not only a piece of art, but it also makes watching time pass seem so pleasurable.

The brand has taken a rather unusual approach this time. For the first time in history, the chronograph function has been shifted to the dial, making it the heart of the watch. The 'Energie Plus' automatic winding system allows the piece to be wound in both directions, while minimising travel and offering unrivalled precision.

This piece of art that has already taken Baselworld 2015 by storm is crafted in 18K pink gold, 18K white gold rhodium-plated mainplate and 18K white gold-blued mainplate. With uniqueness as key, the Memoris is released in 3 limited editions of just 60 exquisite timepieces each.

It comes as no surprise that the Memoris has already been nominated for the infamous and prestigious Grand Prix d'Horlogerie of Geneva. Honouring its heritage and embodying its creative future, Louis Moinet has created an impeccable timepiece that is the true definition of exquisiteness.

For more information on the Memoris watch, please visit

Thursday, September 24, 2015

Gucci Spring-Summer 2016

Gucci's Spring-Summer 2016 collection was a continuation of Alessandro Michele's passion for sensual lacy dresses, pussy bow blouses and tasseled loafers.

The collection featured sheer panels, floral prints and filmy shirts of the collection that maintained the soft and delicate aesthetic unveiled by Michele back in March in the Autumn/Winter 2015-16 collection. This year, the show also had a new bold, adventurous attitude. Maps formed the basis for large, silky motifs splashed across swishy midi dresses and pleated skirts, evoking an intrepid mood.

Monday, July 27, 2015

New Vivid Color and Functionality at H&M Sport

Functional pieces in vivid colours for the best style and fitness at H&M Sport this autumn. New technical fabrics with a cotton feel bring both performance and comfort, while vivid prints that look as good on the street as in the gym. Oversized T-shirts worn with sports leggings is the perfect versatile outfit for a personalized training program, with the full H&M Sport autumn collection available from late July in selected stores worldwide, as well as online at

Loose and body-fit tanks in pops of pink or blurred black and white graphic print, fitness tights in bold zig-zag stripes or in all-over print with shape-defining waist and batik print running tights with reflective patches, all come in quick dry function fabric as the seasons change. Bodymind bra tops and tights come in comforting melange fabrics with soft colour blocking, while the warming layers for outdoor activities are topped by a hybrid hoodie with a padded front and melange sleeves.

"Autumn at H&M Sport is about fresh motivation and a return to the city streets after the summer break. I love how the training look of oversized T worn with tights is both functional and fashionable too,” says Petra Smeds, H&M Sport women’s designer.

Friday, March 27, 2015

H&M Loves Coachella!



H&M is excited to announce its first ever festival collaboration with the Coachella Valley Music & Arts Festival. H&M continues their sixth year as a sponsor of the festival by taking their partnership to the next level and creating a first of its kind official branded collection. The H&M loves Coachella collection will be available worldwide on March 26th 2015. 

The H&M loves Coachella collection will offer men’s and women’s clothing along with a variety of accessories. The collection will embody the aesthetic of the festival for 2015. The women’s collection focuses on a romantic trend with graphic tops, fringe, lace, rompers, crop tops, shorts, and wide legged pants for a feminine bohemian look. For men there will be graphic t-shirts and shorts. 

For those attending, H&M will have their first ever pop-up shop on-site in the H&M tent where festival goers can buy the exclusive collection, take a break indoors and enjoy an interactive experience. 

Follow the conversation on social media with #HMLovesCoachella

Sunday, March 8, 2015

Outfit Inspiration: Rosie Huntington-Whiteley

Rosie Huntington-Whiteley stepped out looking hot in a pair of leather pants and a tuxedo jacket. A perfect outfit for a night out!

Wednesday, March 4, 2015

Farfetch Raises $86 Million at $1 Billion Valuation

  José Neves, CEO and founder of Farfetch

Curated fashion platform Farfetch has raised $86 million valuing the company at $1 billion, making it a "rare fashion unicorn."

Today, curated fashion platform Farfetch has announced a $86 million Series E round of investment, led by Yuri Milner’s investment group DST Global, with participation from existing investors Condé Nast International and Vitruvian Partners, bringing the total amount of capital the company has raised to date to over $195 million. Farfetch connects its consumers with carefully selected product from a global network of independent boutiques.

The deal values the company at $1 billion, making it one of the few “unicorns” to emerge in the fashion industry and join the league of private companies worth more than $1 billion.

Tuesday, March 3, 2015

Oscars 2015 - The Fashion

I know this might be a little late, but I've been recovering from my very intense movie marathon before the Oscars. Some really great movies this year! My personal favorites were Whiplash, The Imitation Game and of course Birdman. You can tell I was so excited and happy that it won so many awards.
I love the Oscars! I barely watch TV but this is probably one of my absolute favorite things to watch. The anticipation and excitement are so great I was counting down the days before the awards show. And of course there's my favorite part.. the red carpet fashion!

So here are my favorites from this year's red carpet :) Which one was your favorite?

Anna Kendrick in Thakoon
Anna Kendrick wore this Thakoon dress in the prettiest color

Dakota Johnson in Saint Laurent
Fifty Shades of Grey star Dakota Johnson wore a red one shoulder Saint Laurent dress that looked great on her skin tone

Adam Levine Armani and Behati Prinsloo in Armani
Adam Levine and Behati Prinsloo make one fashionable couple with Levine wearing an Armani tux and Behati Prinsloo in a red Armani Prive dress

Eddie Redmayne and Hannah Bagshawe in Alexander McQueen
The newly-wed couple both look divine in Alexander McQueen. I love Hannah's dress

Emma Stone in Elie Saab
The redheaded beauty looked ravishing in a long-sleeve, chartreuse custom Elie Saab gown

Jennifer Aniston in Versace
Jennifer Aniston turned heads in a shimmering champagne-coloured gown from Versace

Jennifer Lopez in Elie Saab
While I really love this dress, I can't help but think that it would have looked so much better on someone else

 Jessica Chastain in custom Givenchy

Lupita Nyong'o in Calvin Klein
Lupita Nyong'o wearing custom Calvin Klein Collection and Chopard diamond drop earrings

Naomi Watts in Armani Privé
Love this dress by Armani! 

Sienna Miller in Oscar de la Renta
Sienna Miller chose a black Oscar de la Renta dress